Morrell & Co. Wine Catalog


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Region Name Here MORRELL & COMPANY FINE WINE AND SPIRITS 10% off all purchases $250 or more • To order, call 800.96.WINES (800.969.4637) or visit us at 28 A ll the reports are in, the wines have arrived in stores, and they have been flying off the shelves. The 2010 Barolo vintage has been hailed as a "Modern Day Classic" by Antonio Galloni, and his opinion is shared unanimously throughout the trade. It's often said to be the best year since 1989, which only slightly outranks the great 1978 vintage. However, we believe it will be even better. The landscape of Barolo has changed drastically over the last three decades. This comes from global warming, achievements in the vineyards, cleanup of the cellars and a new equilibrium between the modern and traditional camps, which has created pure and radiant wines of classic structure. 2010 was a cool, late-ripening vintage, marked by delayed flowering and a number of rainy periods well into June. However, throughout July, the region enjoyed dry, warm days with cool evening temperatures— the ideal weather to ripen grapes. By the time of harvest in mid-October, producers were already comparing 2010 to vintages of old. However, what is truly special about 2010 is the success the region saw across the board. In general, well-draining vineyards performed better than others, yet it's difficult to find a wine which stands out for not living up to the hype. Never have we seen so many entry-level wines receiving such high praise, and I assure you, the praise is warranted. For the cru bottlings, 2010 was the perfect year, as the fruit showed beautiful site-specificity. As for the stark traditionalists, blending of vineyards was like a painter's palate, giving them all the ingredients necessary to create classic wines. In fact, 2010 turned out a large number of high-scoring vineyard blends from modernist, traditionalists and everyone in-between. It's a good time to be a Barolo lover—yet beware, as this is the vintage that has introduced Barolo to the world's stage of wine collectors. As the word gets out and popularity mounts, the allocations get smaller. Barolo is no longer the insider's collectible, and 2010 will disappear from retail shelves quickly. We believe Antonio Galloni said it best: "2010 is the greatest young Barolo vintage I have tasted in 18 years of visiting the region and a lifetime of buying, cellaring and drinking these wines." ✦ 2010 baROlO: a MOdeRn day classic ITAly: BAROlO

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